CASES OVERVIEW

UNLIKE ANY GENEVER FROM 1575

Question

Bols is the oldest distillery in the world. They’ve been at it since 1575! As you would expect, they know their stuff. Or liquor, in their case. Bols wanted to share their knowledge about genever. That’s where we come in. Consuming alcohol is a social affair, after all.
BOLS 01

A SNIFTER OF BOLS GENEVER HAS BEEN THE START OF MANY WEEKENDS SINCE 1575.

BOLS 02

THE LEGENDARY DRINK GOES DOWN WELL WITH A BEER OR ON ITS OWN.

BOLS 03

OUR CONTENT STRATEGY IS FOCUSED SOLELY ON THIS “BORREL”.

BOLS 04

AND MAKING BOLS SYNONYMOUS WITH IT.

Outcome

Bols has always been relevant. But when scrolling down your feed whilst waiting in a bar for the rest of the squad to arrive, our content makes it abundantly clear what your first order should be.
unlike bols case

30%

Monthly fan growth

14%

Average engagement rate

21%

Average engagement on reach

bols case quote 02

Our partnership with Bols consists of both a community- and a content strategy. By combining our in-house created content with an advertising strategy, we’ve caused a real thirst for our content. And Genever, of course.

bols case quote 01